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Our work spans research on nutrition and links between emotions and flavor, forecasting global trends and developing the iconic flavors.

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Tomorrow’s Flavors Today

Our 2018 Flavor Forecast gives our food industry partners a chance to be first to market with the flavors their consumers will be craving.

Download the report


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Meet Our Flavor Force

Our trend trackers, research chefs, flavor insight specialists and food technologists spend countless hours developing insights that shape tastes.

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Partnerships in Flavor

McCormick works side-by-side with our food industry customers to co-create custom flavors and bring them to market.

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Worldwide Reach

We take a global perspective, from the producers we work with and the communities we serve to the cultures and tastes we incorporate into our products.

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Flavor in the news

  • employees-US-diwali-festival

    The Lights of Diwali Around the World

    Over the past few weeks, McCormick locations around the globe have taken part in celebrations for Diwali. Diwali, the traditional Hindu festival of lights, was infused into our office locations in vibrant and educational ways.

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  • Bryce-Freeman-and-Family

    Bryce Freeman and the Great American Smokeout

    Bryce Freeman, Sales Operations Director for US Flavor Solutions, started smoking when he was 13 years old. For the next ten years, he continued to smoke, seeing his health and quality of life start to deteriorate. Smoking impacted his energy levels, performance at work and physical fitness – all which prompted his life-changing decision to quit when he was 23 years old. Today is the Great American Smokeout which encourages others to join Bryce in quitting smoking for good.

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  • sam-and-lorenzo-chemists

    Chemist Collaboration

    In honor of National Chemistry Week, chemists, or to be more precise flavorists, from the McCormick Technical Innovation Center (TIC) in Maryland and Giotti in Italy discussed how they share expertise across continents and are learning to work better together in a new exchange program.

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